About this role
About AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.
To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.
About the Role
We are launching a new social platform dedicated to the relatable, actionable content that people use to navigate their daily lives. While backed by a global organization, this is a "day one" initiative for the US market where you will move from maintaining existing systems to building them. We are looking for an experienced Creator Operations Manager to own the domestic creator strategy, providing a rare opportunity to shape a new platform's culture and operational DNA from the ground up.
A Day in the Life
Oversee the end-to-end lifecycle of US creator onboarding, incubation, and operational workflows to ensure high-quality content production.
Develop and implement data-driven strategies to drive creator growth, engagement, and sustainable monetization within the platform.
Manage high-level partnerships, performance analytics, and platform compliance to ensure a safe and successful environment for our creators.
Collaborate with global cross-functional teams to streamline operations and scale the US creator program effectively.
The Impact You’ll Make
Build a content foundation that drives daily active use and long-term retention of our feed product.
Establish scalable processes for content production, curation, and supplier management across markets.
Influence product development with a deep understanding of what makes content engaging in a feed environment.
Help shape AppLovin’s role in the global creator and content ecosystem.
Who You Are
Bachelor’s degree or above with at least 3 years of creator operations or community management experience specifically within the US market.
Deep understanding of US lifestyle content trends and a proven ability to manage creator and KOL operation methodologies.
Exceptional communication and negotiation skills with the ability to manage complex cross-functional projects.
Strong logical thinking and data analysis capabilities with the self-drive to execute in a high-pressure environment.
Experience working within a global or international team while maintaining a focus on the domestic US remit.
Why Join This Venture
This is more than a content role—it’s a chance to define the voice and vision of a new global product inside an industry leader.
Enjoy the autonomy and impact of a startup, backed by AppLovin’s resources, technology, and expertise.
Work with a lean, talented team that values speed, creativity, and ecosystem-thinking.
High visibility into how content drives product growth, with opportunities to shape strategy from day one.
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