CRM Manager

Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Perfect for those who aim to:

• Assist the Head of Region in the design and execution of a localized CRM strategy focused on increasing Player Lifetime Value (LTV) and reducing churn;

• Design, set up, and optimize end-to-end user journey campaigns (Welcome, Retention, Reactivation) across multiple channels;

• Collaborate closely with the Product Department to launch and promote gamified features (Tournaments, Scratch Cards, Missions), ensuring they are integrated seamlessly into the CRM lifecycle;

• Actively propose and test new promotional ideas, mechanics, and communication styles tailored to the Regions user’s preferences;

• Monitor campaign performance, conduct A/B testing, and provide actionable insights to refine the communication strategy and bonus efficiency.

Experience you’ll need to bring:

• 2 years of experience in CRM or Lifecycle Marketing, ideally within the iGaming, Fintech, or high-frequency E-commerce sectors;

• Solid understanding of retention KPIs (NGR, Active Days, Churn Rate) and the ability to interpret data to drive decisions;

• A strong interest in gamification and "player psychology"—knowing what makes a user come back and engage with the product.

It's a perfect match if you have those personal features:

• High attention to detail, ensuring data accuracy across management reporting;

• Strong analytical and decision-making abilities;

• Ability to thrive in a fast-paced environment;

• A passion for understanding and meeting customer needs.

Our clients offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus;

• Global Medical Coverage;

• Growth Opportunities;

• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

• Performance-Driven Rewards;

• Dynamic Work Environment.

Apply, and let your growth journey begin.