Director, Editorial Monetization

Our Editorial team shapes the voice of Pinterest for hundreds of millions of Pinners around the world. As a Director, Editorial Monetization you’ll lead a global editorial monetization group that turns cultural trends and data-driven insights into inspiring, best-in-class editorial content experiences for advertisers across the platform. You’ll set the bar for brand creative excellence, foster an inclusive and innovative culture and work cross-functionally to bring trend-led storytelling to life at global scale.

What you’ll do:

• Set and communicate the Global strategy for Editorial Monetization (both on and off platform).
• Develop and execute strategic plans to deliver against Editorial Monetization revenue goals in monetizable markets.
• Be accountable for the Global performance and results of the Editorial Sponsorships Initiative in partnership with GSO and Product.
• Apply in-depth knowledge of business needs and industry trends to anticipate and build new Editorial Sponsorship Initiatives 24-36 months out.
• Collaborate with Global Head of Editorial Content, Editorial Programing and GSO teams to build out workflows against the Editorial Sponsorships/Ad Sales program and roll out new Editorial Ad Packages. 
• Create systems that reinforce a culture of accountability, holding the Editorial Monetization team accountable for the performance of their initiative.
• Collaborate with cross-functional Ad Sales teams on go-to-market implementation of on platform programming, curation and original programming initiatives.
• Employ AI to accelerate planning and cross-functional alignment —rapidly drafting launch briefs, programming proposals, and workflow documentation so that on-platform curation and original programming initiatives move from concept to execution faster. 
• Ensure all AI-assisted outputs are reviewed for strategic accuracy, brand consistency, and stakeholder readiness before distribution.
• Apply AI to surface and evaluate incremental campaign opportunities at scale—synthesizing platform engagement data, seasonal trend signals, and cultural moment insights to proactively identify whitespace for campaigns, moments, and tentpole enhancements.
• Oversee the Editorial Tentpole Campaigns ensuring timely reporting back to GSO team to make adjustments/make goods to ensure campaign success.
• Identify incremental strategic opportunities to enhance campaigns, moments and seasons, drive engagement for users across the platform
• Leverage AI to accelerate competitive and market analysis—rapidly synthesizing ad-industry trends, sponsorship benchmarks, and cultural signals to inform Editorial Monetization strategy while applying expert editorial and commercial judgment to validate insights before they reach stakeholders.
  
  

What we’re looking for:

• 10+ years in editorial monetization content programming or digital publishing, with 5+ years leading managers or large multi-disciplinary teams.
• Demonstrated success turning cultural trends and data insights into large-scale, measurable advertiser content programs. 
• Demonstrated experience using AI to accelerate strategic research and content monetization workflows
• Track record of strategic thinking, timely decision-making and stakeholder influence in high-visibility environments.
• Proven ability to apply AI to streamline reporting, cross-functional documentation, and operational processes at scale
• Expertise juggling multiple complex projects and frameworks (traditional, agile or hybrid) while keeping teams energized and on-track. 
• A growth-oriented mindset about the usage of AI as a force multiplier for editorial and monetization teams.
• Inclusive leader who values differences, builds diverse teams and creates space for every voice. 
• Exceptional verbal storytelling and presentation skills—you can share a vision, inspire action and represent Pinterest externally. 
• Bachelor’s degree in Journalism, Communications, Media Studies or a related field, or equivalent experience.
  
  

Relocation Statement

• This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.
  
  

In-Office Requirement Statement: 

• We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
• This role will need to be in the office for in-person collaboration 1-2 times per week and therefore needs to be in a commutable distance from one of the following offices: New York or Los Angeles. 

#LI-JH4

#LI-HYBRID