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Growth Marketing Lead

Kernel DAO · India

onsitefull-timesenior level

About this role

Job Overview:

We're now looking for a Growth Marketing Lead to shape the next wave of growth and TVL expansion.

Key Responsibilities:

  • 3 - 5+ years in token marketing, DeFi marketing, or Web3 growth roles.
  • Deep understanding of tokenomics, staking, validator incentives, and crypto-native user behavior.
  • Proven track record in TVL growth, performance marketing, and crypto acquisition funnels.
  • Hands-on experience managing KOL/alpha community relationships and paid campaigns
  • Strong analytical mindset with ability to make data-driven decisions
  • Excellent storytelling, communication, and project management skills
  • Comfortable working in fast-moving, async, remote-first environments
  • Passion for decentralization and KernelDAO’s mission.

Qualifications:

  • Previous experience in a token marketing role at a top-tier DeFi or LRT project
  • Familiarity with restaking, liquid staking, validator coordination, and modular infrastructure
  • Experience leading growth experiments and performance marketing with high capital efficiency

About Kernel DAO

At KernelDAO, our vision is to redefine the restaking and decentralized finance landscape by building an interconnected ecosystem that seamlessly bridges security, liquidity, and rewards. By empowering stakers, developers, and protocols, Kernel strives to be the backbone of decentralized economic security on the BNB Chain and beyond. With an unwavering commitment to innovation, we aim to capture emerging opportunities in the $100B+ market of liquid restaking, tokenized CeDeFi, and real-world assets (RWAs). Our journey has only begun, and we’re excited to share how we’ll achieve this vision with a clear and actionable roadmap. KernelDao is leading the restaking revolution with three key products - Kelp LRT, Kernel, and Gain. Unified by $KERNEL governance token. Curious about what we’re building and thinking? Check out our blog.

Website

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