Influencer Campaign Manager

Monks got our start in 2001, and since then we've grown a lot. With offices all around the globe and around 4,000+ employees, we deliver A-level work that's won hundreds of Cannes Lions and FWAs. We are leading the way in building integrated teams to bring a full suite of best in class offerings to world renowned companies. We’re talking big. We accomplish amazing work through our people, by remaining agile  and executing exemplary work in real-time for our global clients. 

Our work is bundled by teams, not by organizational layers. But it's not all work. Everyone at Monks knows how to have a good time, and everyone contributes to the positive energy of our culture.  If you’re intrigued, read on as we may have the dream job for you. 

About the role

As an Influencer Marketing Campaign Manager you will be responsible for managing several campaigns for key and new clients. From start to finish you are the key point of contact for the client for influencer campaigns, as well as the key point of contact for Monks team members during execution.

You will lead various campaigns through execution, consisting of several specialists such as Growth/New Business, Strategists, Creatives, Producers, Account, Paid Social, etc. These teams are international, and may require flexibility scheduling-wise. 

Throughout the campaign execution, you will manage collaborations for a key brand and account which requires ongoing influencer strategy and long-term partnership management. Strong project and timeline management skills are crucial. You will gain in-depth knowledge of our network of influencers, content creators, talent, artists, etc. On a daily basis, you will oversee the casting, outreach, negotiating, contracting, briefing, content reviews, campaign launches, and reporting stages of our Influencer campaigns. You will be taking the lead from A-Z; strong leadership and clear communication skills are key for success in this role. 

In addition, strong account management skills are of essence. It is your role to not only lead the campaign team throughout execution, but also to lead the client every step of the way and grow the relationship. You are the point of contact for our clients from campaign kick-off to final delivery. Safeguarding timing plans and budgets are your responsibility, while keeping our clients happy delivering high performance campaigns.

Duties & responsibilities

• Responsible for accounts on a project basis
• Build strong relationships with clients during campaign execution
• Maintain day-to-day contact with our clients
• Run campaigns with the oversight of senior team members
• Be responsible for the budget management on your running campaigns
• Be responsible for on-time delivery of your campaigns
• Lead and monitor finance tracking from start to finish, requesting/submitting invoices, managing junior team responsibilities to ensure all payments are made on time
• Responsible for the execution, management and quality control of your campaigns
• Casting and vetting of influencer selects presented to clients
• Develop and adjust influencer strategies on ongoing basis for optimal performance
• Review the influencer selection and write briefs for your campaigns
• Reach-out to influencers including celebrities, creators, artists, etc. and lead all negotiations with them (written and calls)
• Monitor and steer campaign budgets and make sure set campaign KPIs are met
• Develop influencer contracts (along with the Legal department)
• Develop content plannings and review creative content
• Ensure optimal communication within the campaign teams at all stages of the campaign
• Show leadership and manage campaign teams throughout execution
• Contribute to producing campaign assets and participate in on-set productions
• Contribute to and monitor the completion of Final Reports
• Add cumulative learnings, recommendations and key insights based on the  performance of the project
• Work cross-functionally with Data, Paid Media & Strategy team to review and finalize reporting

 

Experience you already have:

• 3-5 years work experience in an international digital marketing or advertising agency
• Strong experience creating and managing influencer marketing campaigns across all social platforms (Meta/Instagram, TikTok, YouTube, Twitch, etc.)
• Strong working knowledge of digital marketing and advertising
• Strong competencies in campaign and account management
• Experience with influencer marketing tools (Captive8 Traackr, HypeAuditor, Taggr, Signals, TribeDynamics, etc.)
• A strong personality who is able to work autonomously and within a team
• Excellent problem solving skills, high levels of accuracy, and attention to detail
• A structured way of working with excellent attention to detail and an eye for quality content
• Negotiation skills 
• Experience in budget management and tracking
• Fluent in English and/or additional languages is a plus.

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