Marketing Project Manager

 

Your Role as a Marketing Project Manager: 

Appspace is seeking a Marketing Project Manager to serve as the operational lead for cross-functional marketing campaigns.

This role is a neutral function that exists to 

• Drive execution
• Manage priorities
• Run the system

This role owns the orchestration, sequencing, and delivery discipline of Tier 1 and Tier 2 marketing initiatives across Product Marketing, Content, Creative, Demand Generation, RevOps, PR, and Events. This is not a narrow traffic management role. It is a campaign-level execution role focused on ensuring marketing initiatives move from strategy to market with clarity, accountability, and speed. As marketing complexity grows, unified planning and execution governance become critical growth levers. This role ensures Appspace operates as a coordinated campaign engine.

Why this role exists:

Marketing execution spans multiple senior leaders and functions. Without centralized orchestration:

• Campaign timelines drift
• Dependencies are missed
• Priorities compete
• Deadlines become reactive
• Escalations occur late

This role introduces structure, visibility, and alignment across the full campaign lifecycle.

A Day in the Life of an Sales Enablement Manager: 

Unified campaign calendar

• Own and maintain a single, visible marketing campaign calendar.
• Partner with senior marketing leaders to ensure clarity on what is launching, when, and why.
• Align campaign timing to revenue priorities and business objectives.
• Surface conflicts and capacity collisions early.

Campaign workbacks & dependency mapping

• Build and manage master workbacks for Tier 1 and Tier 2 campaigns.
• Identify cross-functional dependencies across Product Marketing, Content, Creative, Demand, Paid, PR, and Events.
• Ensure upstream inputs are confirmed before downstream deadlines are set.
• Maintain structured milestone tracking from kickoff through launch.
• Campaign Tiering & Prioritization Support

Support CGO and marketing leadership in applying a campaign tiering framework.

• Ensure Tier 1 initiatives receive appropriate planning rigor.
• Prevent lower-tier work from displacing high-priority initiatives without alignment.
• Launch Readiness & Risk Management

Conduct structured launch readiness reviews.

• Proactively identify at-risk initiatives and escalate with solution options.
• Serve as a neutral facilitator when timing, scope, or ownership conflicts arise.
• Reduce last-minute escalations through early risk visibility.

Cross-functional execution alignment

• Ensure alignment between messaging, creative, content, demand, and sales enablement timelines.
• Clarify roles and responsibilities (RACI) for each major campaign.
• Bring consistency to campaign kickoff, milestone reviews, and delivery reporting.

Executive visibility

• Provide the CGO with weekly visibility into campaign health.
• Maintain dashboards tracking delivery confidence and milestone adherence.
• Surface recurring bottlenecks and recommend process improvements.
• Coordinate the delivery of post-campaign results and recommendations. 

What You’ll Need: 

• 7+ years of experience in marketing project management, program management, or GTM orchestration in B2B SaaS.
• Proven experience managing complex, multi-channel campaigns.
• Strong understanding of marketing lifecycle dependencies.
• Experience working across multiple senior stakeholders.
• Ability to push back on unrealistic timelines while maintaining trust.
• Calm, structured, and politically savvy operator.
• Exceptional written and verbal communication skills.

Nice to Have:

• Experience in high-growth environments.
• Familiarity with revenue marketing models.
• Experience implementing campaign governance frameworks.
• Exposure to creative operations or brand systems environments.

How we’ll measure success: 

At 30 Days:

• Unified campaign calendar established.
• Active Tier 1 initiatives mapped with master workbacks.
• Revised campaign kick-off briefing template and campaign tier framework.

At 60 Days:

• Structured launch readiness reviews in place.
• Clear visibility into campaign risks and dependencies.

At 90 Days:

• Improved on-time delivery for Tier 1 initiatives.
• Reduction in last-minute escalations.
• Increased clarity across marketing teams regarding priorities and sequencing.

Ongoing success metrics:

• Tier 1 campaign on-time launch rate
• Reduction in launch-date scope changes
• Improved planning lead time
• Increased cross-functional alignment
• Stakeholder confidence in marketing execution

The Perks of Working for Appspace:

For all our US based team members, we offer a variety of benefits from competitive salaries, medical, dental and vision coverage, disability coverage, employer paid life insurance, mental health resources, 401(k) plan and a fully paid parental leave program.

Additional perks include:

• Generous PTO
• Flexible work schedules
• Remote work opportunities
• Paid company holidays
• Appspace Quiet Fridays (No non-essential internal meetings scheduled)
• A casual dress work environment