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Senior Specialist, New Verticals - Alcohol

DoorDash USA · Seattle, WA

onsitefull-timesenior level

About this role

About the Team

The alcohol GM team is responsible for growing DoorDash’s $1.5B alcohol category. This role will sit on this team, supporting our efforts to attract, retain, and grow our consumer base, with a particular focus around occasion and promotion execution, including building our occasion & promo strategy, execution, and building intuition/learnings for how we improve both strategy and execution. 

About the Role

  • (Define Strategy: 10% of time) collaborate with GM team to define occasion strategy and approach
  • (Lead Execution: 70% of time) support quick executional efforts and manage campaign execution from end to end 
  • (Drive Learnings: 20% of time) write campaign retros and identify best practices for future efforts, levering SQL to analyze campaign performance and identify what is working well and what isn’t

We’re excited about you because you are…

Comfortable with ambiguity, moving fast, and getting details right

  1. Self-Led - eager to learn with given resources
  2. Scrappy - act decisively and independently to get the job done quickly
  3. Efficient Operator - bias to action and detail-oriented
  4. Detail-Oriented - thorough troubleshooter, willing to invest what’s needed to get the job done right
  5. Collaborative - clear & concise at managing updates with cross-functionals and communicating results

Technical Skills: 

  • Google Sheets / Excel - proficient. Able to create and manipulate data to report results and understand trends
  • Campaign Manager - (learn on job). Able to set up & audit campaigns
  • Figma - (can be learned on job). Able to create images for banners and emails using templates. Willing to learn more advanced level to create templates themselves
  • SQL - basic understanding. Able to manipulate and write queries to pull performance metrics. The candidate will be given a few SQL exercises for assessment

Knowledge / Experience: 

  • Project Management - Able to prioritize an ongoing intake of projects 
  • Stakeholder Management - Familiar with daily updates and working with many cross-functionals
  • Data Analysis - Able to pull performance across individual campaigns to to compile learnings and incorporate those into future work

Speed and Consistency: 

  • This is a daily process – we need someone who’s able to be hands on, available, and all over it

You’re excited about this opportunity because you will…

Weekly cadence: 

  • Manage and prioritize an ongoing intake of projects (with manager)

Daily cadence: 

  • Communicate with cross-functional teams to address any questions

Example Projects: Typically 1-2 week turnarounds 

  • Promo & Marketing Activations
  • Creatives (Banners, Emails, Header images) 
  • Merchandising Audits/ Campaign management 
  • Campaign Performance Tracking and Readouts for leadership

Example Problems to Solve: Throughout contract period

  • What marketing levers have the highest ROI? E.g., revenue or new cx earned from banners, carousels, digital flyers etc. for the time invested 
  • What are ways to improve efficiency? E.g., by creating templates, reducing steps, re-allocating resources, etc.  

What this role supports differently from Ad Ops / Central Creative team:

  • Alcohol experimentation
  • Alcohol-specific POV on efficiencies & ROI from each work type 
  • Ad-hoc campaigns that require high-trust touch
  • Learnings from your work can inform what we request in the future from Ad Ops and Central Creative 

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey

Compensation

Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location. 

DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

See below for paid time off details:

  • For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
  • For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).
The national base pay range for this position within the United States, including Illinois and Colorado.
$25.80—$38 USD

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

If you need any accommodations, please inform your recruiting contact upon initial connection.

Jobb.ai is an independent skill benchmarking platform. Applications are submitted on the employer's official website.