VIP CRM Team Lead

Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Perfect for those who aim to:

• Supervise and guide a team of CRM professionals, ensuring high performance and team development;

• Design and implement CRM strategies to enhance customer retention, engagement, and satisfaction;

• Monitor and analyze customer behavior to optimize CRM efforts;

• Develop personalized communication and marketing campaigns for different customer segments;

• Create and maintain customer segmentation models based on behavior, value, and preferences;

• Develop targeted campaigns to increase customer loyalty, win-back efforts, and reactivation strategies;

• Oversee the execution of CRM campaigns across multiple channels (email, SMS, push notifications, etc.);

• Ensure campaigns are optimized for maximum customer engagement and ROI;

• Monitor key performance metrics of each campaign and adjust strategies accordingly;

• Work closely with the marketing and product teams to align CRM initiatives with brand objectives and product offerings;

• Manage and allocate the CRM team's budget effectively to maximize campaign impact and resources.  

Experience you’ll need to bring:

• 3+ years of experience in CRM within the iGaming industry;

• Experience managing VIP segments and executing high-value retention strategies;

• Strong analytical and data interpretation skills with the ability to make strategic decisions based on data;

• Proficiency in CRM tools, marketing automation platforms, and performance tracking tools;

• Deep understanding of sport/casino specifics;

• Experience with different communication channels (email/SMS/push/pop-up);

• Strong communication and presentation skills with the ability to create and deliver compelling reports and proposals.

It's a perfect match if you have those personal features:

• Leadership skills, ability to lead a strong team of CRM Managers;

• Out of the box and creative thinking;

• Problem-solving skills.

Our clients offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus;

• Global Medical Coverage;

• Growth Opportunities;

• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

• Performance-Driven Rewards;

• Dynamic Work Environment.

Apply, and let your growth journey begin.